Al Foeckler grew up on the South Side of Milwaukee playing tons of baseball and working at his parents’ ice cream shop starting at 12 years old. He added a job selling shoes at a local shoe store during high school to help make ends meet for his family. It’s at these jobs Al learned at a young age the value of hard work and developing relationships with people.
This background laid the foundation for Al Foeckler to become an award-winning trial lawyer who represents injured clients in wrongful death and catastrophic injury cases – a trial lawyer who can empathize with people who are struggling – and a trial lawyer who loves to stand up for the little guy against bullies.
Over the years fighting for the rights of injured victims, he has earned a national reputation and numerous notable awards, including the 2017 Robert L. Habush Trial Lawyer of the Year award from the Wisconsin Association for Justice (WAJ) after successfully representing victims who were killed and injured after a 13.5-ton panel fell from the O’Donnell Park garage façade.
In October 2025, Mr. Foeckler led a trial team that obtained a record-setting $15 million verdict in Ozaukee County for the family of a senior citizen who was killed after a retaining wall collapsed.
Mr. Foeckler’s courtroom skills and results are recognized nationally, including:
- International Society of Barristers (ISOB). ISOB is an organization of trial attorneys from several different countries, including the United States. Membership is by invitation only, after a thorough screening process that considers the trial skill of the lawyer and the professionalism of the lawyer as assessed by other trial lawyers and judges. Membership is limited to 750 lawyers from those countries considered to be outstanding litigators who practice with civility and professionalism.
- The American Board of Trial Advocates (ABOTA). ABOTA membership is extended by invitation only to lawyers who have demonstrated extensive trial experience, civility, and professionalism.
- 2026 Lawdragon 500 Leading Plaintiff Consumer Lawyers. This guide names the top 500 lawyers from across the country who will fight for you when life delivers its harshest blows. They are the advocates who can win the medical care, insurance benefits, and other compensation that can help to compensate for tragedy.
In addition, Mr. Foeckler regularly speaks and teaches in Wisconsin and around the country regarding trial skills and strategies. His recent speaking engagements include:
- June 2025 – Trial Lawyer University – Featured speaker at Trial Lawyers University Summer Convention 2025 Huntington Beach – “Black Hat Justice” and “Sell Me This Pen”
- December 2025 – Wisconsin Association for Justice Winter Seminar – “Opening Statements: Build the Scene and Your Damages”
- February 2026 – American Association for Justice – Speaker at the AAJ Winter Convention in San Diego, CA – “Top Ten Tips for Direct Examination”
- April 2026 – Wisconsin Association for Justice Spring Seminar – “Technology at Trial”
Al also is a frequent guest on national trial lawyer podcasts including:
- Trial Lawyers University Podcast – Al Foeckler – From Wisconsin State Supreme Court to Wisconsin’s Top Trial Lawyer – February 27, 2025
- Scaffidiology Podcast, Episode 58 – Attorney Al Foeckler and the Curious Case of Babe Ruth’s Bat – August 5, 2025
- Best Practices with Kenny Berger Podcast, Season 6, Episode 2 – Using Big Data to Drive Big Verdicts | Attorney Al Foeckler – February 11, 2026
- Cases Gone Wild, Episode 71 – Walls Collapsed. Lives Lost. $39M Justice | Allan Foeckler – March 25, 2026
Mr. Foeckler also is very involved in the Wisconsin Association for Justice (WAJ), serving as its President in 2023 and since then as co-chair of the WAJ Legislative Task Force. He graduated from Marquette University Law School, where he was a member of Alpha Sigma Nu Honor Society and part of the Marquette Law Review. After graduating from law school, Mr. Foeckler served as Wisconsin Supreme Court Justice David Prosser’s first judicial law clerk.
Client Testimonials
“In 2011, my elderly parents were involved in a traffic collision when a person driving another vehicle disregarded a red traffic control signal and T-boned their car. Thankfully, my parents were not seriously injured but they were pretty banged up and their car was a total loss.
My parents retained your firm and Mr. Foeckler was assigned the case. My mother, whose health was poor before the crash, subsequently passed a few years later. The settlement was modest — a few thousand dollars, but the money was awarded after my mother’s death. Mr. Foeckler assisted my father with the probate case and even went as far as to pick my dad up at his home and drive him to court.
I know some attorneys offer to come to a client’s home, as advertised on television, and Mr. Foeckler did that as well in the initial phases of my parents’ case, but this act was far above and beyond what I would ever have expected, especially for a tiny settlement. I actually sought the unofficial advice of a very good friend and neighbor of yours, who is very well acquainted with the courts, and he suggested I contact your firm. Come to think of it I believe my friend might have mentioned it to you and Mr. Foeckler contacted me. Anyway, the way Mr. Foeckler treated my father confirms that your firm and its representatives are genuinely interested in helping people, regardless of the size of the case.
Please pass along my gratitude to Mr. Foeckler for the kindness he showed towards my parents.
If I ever require services of an attorney, I will certainly retain your firm.” – Gregg Duran
“We wanted to express our gratitude for your efforts and dedication to our case. It was a long process but you stood by our side the whole time. We could never thank you enough for all you did!” – David and Katie
“Al settled our car accident/personal injury case in a very satisfactory manner. He explained the legal process very clearly, returned phone calls in a timely manner, consulted with us at each step of the way. He was honest, straightforward, and clear. We could not be more pleased with our experience and would highly recommend him to our friends.” – Brian
“I never once regretted my decision to hire Al Foeckler for legal services. He was professional, organized, and efficient throughout the process. His communication throughout the resolution of my case was consistent and he always took the time to explain things to me thoroughly. Above all, Al always dealt with me in a compassionate manner. He never underestimated the suffering I had gone through after my accident. He consistently put forth his best efforts which resulted in me winning my case. I can’t thank him enough for his work and guidance throughout this process.” – Deb
“Thank you for your expertise in assisting to get my case settled! Since I have never been involved in a legal case, I appreciated your education and guidance.” – Janet
Notable Awards and Settlements
- $39.2 million jury verdict including an award to the mother and her son’s estate after a 13-ton panel fell from the O’Donnell Park parking structure and tragically crushed the 15-year-old boy. The manufacturer and installer of the panel negligently installed the panel by changing the installation method and then hid the unapproved installation. The verdict, including punitive damages, was reached following a six-week trial in Milwaukee County. The Wisconsin Court of Appeals upheld the jury verdict. – Location: Milwaukee, Milwaukee County, WI
- $15 million jury verdict in Ozaukee County for the family of a senior citizen who was killed after a retaining wall collapsed. – Location: Port Washington, Ozaukee County, WI
- $10 million settlement for a family devastated by a motorcycle tire blowout that tragically resulted in the wrongful death of the driver and severe injuries to the passenger/spouse.
- $6.05 million settlement for a man catastrophically injured on a worksite. – Location: Appleton, Outagamie County, WI
- $3.5 million settlement for a UTV wrongful death case. – Location: Milwaukee County, WI
- $1.5 million settlement for a woman who suffered a hangman’s fracture to her neck after being struck by a semi-truck that failed to yield the right-of-way at an intersection. – Location: St. Francis, Milwaukee County, WI
- $1.4 million settlement for the death of a man when the at-fault driver crossed the center line and struck the man’s car head-on. – Location: Herman, Dodge County, WI
- $391,136.55 jury verdict for a young man in an auto accident resulting in back surgery. – Location: Milwaukee, Milwaukee County, WI
- $226,895 jury verdict in an auto accident for a man rear-ended by a truck in Waukesha, causing a permanent soft tissue back injury. – Location: Waukesha, Waukesha County, WI
